Why producing Pure Ghee matters now more than ever?

I have written several blogs on the topic of ghee. you would be wondering if i am obsessed with ghee. You can head to the bottom of this blog to check out my older blogs.

I am and I am not. I am not obsessed with consuming ghee. I am obsessed with producing it the right way.

There seems to be no dearth of news about adulteration of ghee in the recent months. India is a country obsessed with purity as a concept. So, obviously, I am astounded by the tonnes and value of the ghee that has been declared adulterated. Dalda, the cheapest fat, seems to be the most obvious choice of adulterant.

Maybe the Tirupati incident has bought ghee adulteration to the spotlight across the nation. And maybe this is not something new that has been happening. But so many people have gotten away with it for a long time. This is a matter for concern, don’t you think?

We have been accustomed to think of food as the basic necessity of life and therefore only as a right. And when we demand our rights, we seem to drive down prices to the bottom. With this quest, we dig ourselves into a deeper hole of poor quality and insincere businesses.

This obsession with Palm oil (Dalda) is responsible for destruction for many rainforests in South East Asia. The price of palm oil hides the environmental costs of its production. I would never go near it as much as realistically possible.

We stand tall and proud as we are committed to produce and sell only the top most quality of ghee. The cows are not fed grains. They are fed oilcakes and bran, by-products of human food production. They graze free range near the forests of Kalakad Mundanthurai Tiger Reserve. Bulls are not sold to slaughter houses. The price is high. But it is worth it — for the purity, the ethics, and the environmental impact.

Thank you for supporting honest, sustainable farming.

Regards

Sudhakar

P.S. Here are the blog links to the older blogs

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